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Content

Tissot

Production
Production of a campaign
Copywriting of the editorial line in consistency with the employer brand
Client
Tissot

Brief

Tissot is one of the most dynamic watches brand in the sport industry. In the game of rugby, time management is everything, same goes for « 60 secondes chrono ».

 

In the concept we produced and hosted, TOP14 stars have a minute to spontaneously express their personality. 

 

Unlike rugby there seems to be only winners in this game, that quickly became a signature series for Tissot in rugby and it shows that most often when athletes have good fun in the process, consumers do too.

Content